An old coworder / friend, Fausto Merida gave me a call asking if we’d be interested in bringing some cars out for a special event thrown by the Nike Jordan Brand team at the LA Fire Academy and with no hesitation, we committed. Besides cars, basketball has been something we’ve always been into and having the chance to being both together was a no brainer.
We were told that Jordan Brand would be debuting three new color ways of Chris Paul’s shoe under the “Nitro Pack” name and there would be some other basketball related things going on. With not much information, we headed out to Los Angeles with the two Tjin Edition Camaros and the Tjin Edition Honda Civic.
When we arrived, everything was still in the set up stages but we quickly found out there there would be students from all across LA County that were invited to try on the shoes and take part in various skills tests as well as see a celebrity game. Jalen Rose, The Game, Common, and of course, Chris Paul all took part and put on quite a show with Chris Paul hitting the game winner.
Overall, it was an awesome experience being able to showcase our cars in front of a new audience as well as open doors for some great new partnerships in the process.
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